A mid-November atomic bomb test in 1941 behind Corchem Chemical. The explosion was a good two miles from where this photo was taken.
With the sudden passing of his father in February of 1942, Crocker Yeeeowwalczyk shuttered the building supply business and converted the building into a full fledged animation studio. By September Crocker christened the new business Yeeeowwalczyk Financially Feasible Animated Cartoons. Before his father’s death, Crocker had been quietly forming an alliance with prominent businesses throughout Butane. The list included Corchem Chemical, Shanker Processed Foods, Glandul•Aire Abodeware, Pfride Pharmaceuticals and the Forceps Toy Company. Established at the advent of World War II, the intent of this business coalition was to use animation as a tool to promote products and patriotism. The US Government funded these short films and distributed them domestically and overseas. Audiences found them entertaining and informative, while the Butane companies enjoyed the promotion. Crocker Yeeeowwalczyk called it Promotainment.