Crocker Yeeeowwalczyk stands in front of the original Yeeeowwalczyk Building Supply building. An early image of Red Brick can be seen on the front and side of the building.
A napkin from the long demolished Butane Cafe (replaced in 1949 by Der Chimihaus) containing the first rough doodles of the "precocious" Red Brick. Crocker crudely demonstrates how an animated character could be used to increase the sales of bricks sold in his father's store. This historic napkin was drawn in June of 1933 by Crocker Yeeeowwalczyk and later shown to head animator Zed Zedlin.
This is some text inside of a div block.Yeeeoww – It all started with a brick! In 1931, Ebenezer Yeeeowwalczyk purchased a modest two story brick building in Butane California. It was here that Ebenezer and his 20 year old son Crocker started a building supply business selling, among other things, bricks. But Crocker was more interested in promoting the business than the business itself. So in 1933 Crocker doodled a "precocious little brick" character on a napkin and named his creation Red Brick. Hiring gifted animator Zed Zedlin, Crocker quickly set about creating Yeeeowwalczyk Building Supply's first animated promotional short film, Bastard Building Builders staring Red Brick. The film played at the Butane Theater, and was an immediate hit. It also boosted revenue for the building supply business. Still, Ebenezer felt his son was wasting valuable work time on his "hobby". It was during this time that Crocker, forbidden by his father to set up space within the main building, made his office in the outhouse out back.